About SéSé KUTUR
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Our Story
Founded in 2023 by Dr. Christensen Sicat Hsu, SéSé KUTUR is an up-and-rising brand specializing in culturally inspired White Coats
for Healthcare Professionals
SéSé means "to take care of" in her native Filipino dialect Kapampangan. KUTUR means "Couture" in Tagalog.
The founder's vision started back in 2006 when Dr. Christensen Sicat Hsu started her oral & maxillofacial surgery program wearing a White Coat tailored for men. At the time, there were limited options for female healthcare professionals. The generic White Coat for doctors was boxy with large pockets, a regular coat lapel, and no lining. Dr. Hsu found herself replacing her White Coat every year until she finally decided to design a White Coat that would fit her physique and style. She called it the ADAI Coat and made it culturally inspiring to foster individuality and diversity in the healthcare setting. The mandarin collar is a stand-up collar found on traditional Chinese garments such as the cheongsam (qipao). The side openings allow a dynamic flow of the coat as you walk and is similar to that seen in traditional Ao Dai dresses in Vietnam. Both cultural elements give the ADAI Coat an elegant and distinctive look that is unique and different from the traditional White Coat.
Why wear the White Coat?
It is worn out of necessity as a distinction of expertise and knowledge.
It symbolizes cleanliness and purity, reflecting the importance of hygiene in healthcare settings. The garment is worn with pride by all who've earned their doctorate in the healthcare profession.
The ADAI Coat is an original design by Dr. Christensen Sicat Hsu who embodies grace, elegance, and professionalism.
Our Design Process
At SéSé KUTUR, we believe that a great design is a collaborative process. Dr. Christensen Sicat Hsu works closely with designer experts in the fashion and clothing manufacturing industry. With a team of creative individuals, her unique and culturally inspired White Coats for healthcare professionals are now available for purchase.
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Sustainable Fashion
We are committed to creating White Coats that are not only elegant, distinctive and professional but also sustainable. SéSé KUTUR uses eco-friendly materials and production methods to minimize our impact on the environment. Production is limited in numbers to ensure the supply is matched with demand. This is not fast fashion nor speculative retail. It is couture and specifically designed for the healthcare professional.